Innovative Digital Services | Excellent Customer Experience | Innovation | Shin Kong Life Sustainability

Excellent Customer Experience

SKL is committed to creating a high-quality and comprehensive insurance service journey for customers through the development of innovative financial services, the promotion of digital transformation, and the continuous implementation of treating customers fairly.

Innovative Digital Services

Following the trend in digital finance, SKL strives to promote the application of various digital and insurance technology, optimize administrative efficiency, and improve customer experience, with "creating excellent services, deepening digital value and developing financial innovation" as our digital innovative strategies. We leverage technology to enhance service accessibility and usability while reducing interaction barriers. Our focus is on automating processes to improve service experience smoothness and efficiency. The development progress and implementation performance of relevant projects are regularly reviewed in key performance review meetings and digital finance monthly meetings to ensure the timeliness and quality of service development.

Looking forward to the future, SKL will continue to promote the change of digital innovation service model, and provide the omni-channel customer service. In addition, we will incorporate ESG into our core business operations in four aspects: product development, operational process, talent development, and sustainability.

SKL Digital Services
Creating Excellent Services
  • APP visually impaired-friendly optimization
  • Monitoring of customers' digital tracks through smart customer services
  • Introduction of NFC sensor reader to APP
  • Electronic self-payment platform
Deepening Digital Value

  • Mobile APP innovative interaction services
  • FIDO identity verification service
  • Optimized customer experience in the member area


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Developing Financial Innovation
  • AI product assistant
  • Smart Insurance Policy Health Check
  • Claims risk screening system
  • E-task integration platform
SKL Innovative Digital Services
Diverse accessible channels
SKL official website

Provide real-time information on products and services, financial investment, latest news, and event news.

SKL LINE official account

Positioned as a "service center in the pocket," which provides ultra-intimate one-to-one exclusive services.

Innovative insurance enrollment experience
Light Speed Insurance, mobile e-insurance

Integrating mobile e-insurance through video identity authentication and electronic signature technologies, customers can complete the insurance application process in just three simple steps without any physical contact with insurance agents.

Paperless life underwriting

To create an "information non-retention paperless life underwriting" system, we provide a convenient platform for life underwriting personnel to handle cases, conduct investigations, and reach conclusions all in one system

Online insurance enrollment

Offer online insurance products more than ten for customers to choose from. We communicate with customers digitally by explaining the characteristics of products, so that customers can understand the acceptance rules and products easily. Various insurance products are provided online to meet customers' needs for protection.

E-policies

Provide the option of "e-Policy" as policyholders’ certificate of insurance, which can eliminate the need to keep a paper copy of the policy.m

User-friendly payment inquiry services
SKL eFCS payment platform

Policyholders who receive self-payment notices can scan the three-part barcode on the notice to complete the payment, and instantly check and pay their premiums on their mobile devices.

SKL app

Provide policyholders with better and more convenient mobile services, such as policy and coverage analysis, peer-to-peer coverage comparison and other convenient services

SKL website member area

Provide convenient services such as policy payment, policy progress inquiry, and credit card expiration date renewal.

E-statements

During the completion of the insurance application, a method for electronic delivery of relevant notifications and documents is provided, and through a multifaceted interface, we offer a function to modify insurance policy information. This facilitates policyholders in changing the method of document delivery.

Convenient claims application processes
Conservation/Claims Insurance Blockchain Consortium

Follow the "single application, mutual document exchange" model, and allow policyholders to enjoy a fast and convenient service where their applications are synchronously processed by multiple insurers.

Claims e-pass services

In collaboration with the Life Insurance Association's "claims e-pass services", SKL provides policyholders with a systematic claims and payment service, reducing operational risks and shortening processing times.

MyData platform

When policyholders apply for digital claims services through the official website's member area, they can authorize the MyData platform and provide proof of kinship or household registration information on the application page. This eliminates the need for paper-based proof documents, allowing policyholders to access more convenient financial services.

Timely response to customers
Smart digital customer service center

Provide the customer service personnel with one-stop support through various smart functions, allowing users to receive the best quality of service anytime, anywhere and at will.

SDGs