All-round Development | Creating a Society of Mutual Prosperity | Social Prosperity | Shin Kong Life Sustainability

Creating a Society of Mutual Prosperity

Shin Kong Life drives lasting environmental impact through sustainable food initiatives, expanding from farm-to-table and fishery education to ocean conservation. Furthermore, the company invests long-term resources in the sports industry—sponsoring baseball and basketball events and hosting soccer training—to practice its corporate social responsibility in promoting active lifestyles.

All-round Development

All-round Development

SKL is committed to enhancing the knowledge and capabilities of the public by honoring outstanding young students, stimulating artistic creativity, encouraging youth to explore diverse fields, and hosting leisure and sports events that provide individuals with opportunities to showcase their talents and embrace healthy activities. At the same time, we direct essential resources to remote areas to reduce regional disparities, broaden global horizons, and build a sustainable and better life together.

The Shin Kong National Painting Competition

The Shin Kong National Painting Competition

Happiness Lesson

Happiness Lesson

Bringing the Excitement of Baseball to the Visually Impaired

Bringing the Excitement of Baseball to the Visually Impaired

Health Promotion

In response to the United Nations Sustainable Development Goals (SDGs) 3, SKL has organized Nationwide Blood Donation campaigns and hiking and road-running events, and Community Blossom initiatives to encourage people to care about their own health and to raise health awareness among the general public. In addition, SKL also organizes telemedicine to provide health information to the elderly and eliminate the disparity in healthcare resources between urban and rural areas, in order to build a stable and seamless healthcare protection network.

The Shin Kong Nationwide Blood Donation Campaign

The Shin Kong Nationwide Blood Donation Campaign

2025 The Shin Kong Fun Run - Run For Earth

2025 The Shin Kong Fun Run - Run For Earth

Remote Health Promotion for Elderly in Rural Areas

Remote Health Promotion for Elderly in Rural Areas

Environmental Sustainability

In response to the global trend of biodiversity (TNFD), SKL is committed to addressing the conservation needs of both marine and terrestrial ecosystems through concrete actions. Through the Clean Ocean Project, we train volunteer conservation divers and promote beach cleanups to expand our marine debris removal capacity and elevate public awareness of ocean conservation. We also supports aquatic ecosystem restoration through initiatives such as the Sun Moon Lake Mass Swim and Fish Fry Release Program. In addition, the 'the Happy Dining Table with an Acre of Land' initiative actively promotes food and agriculture education, advocating for food conservation and waste reduction to foster a deeper harmony with the land. Concurrently, through the Walkii platform, we launch sustainable initiative, such as tree-planting and habitat restoration, that directly bridge forest conservation with health advocacy. This integration drives our progress toward living in harmony with nature and mitigating biodiversity loss.

Clean Ocean Project

Clean Ocean Project

Fish fry release activity

Fish fry release activity

Happy Dining Table with an Acre of Land

Happy Dining Table with an Acre of Land

Cultural Development

Having operated in Taiwan for more than 62 years, with a presence across the country, we have long been a trusted neighbor within local communities. We actively support important local folk festivals and foster connections and engagement among community residents, helping preserve and pass down traditional culture while promoting local tourism and economic vitality.

Dajia Mazu Pilgrimage

Dajia Mazu Pilgrimage

Tainan Yanshui Beehive Fireworks Festival

Tainan Yanshui Beehive Fireworks Festival

Penghu International Fireworks Festival

Penghu International Fireworks Festival

Sports Promotion

Guided by our ESG sustainability philosophy, we have long promoted a wide range of sports initiatives as a way of giving back to society. Through sponsoring outstanding youth school football teams, supporting baseball and basketball competitions, and organizing football training programs, we have leveraged our corporate resources to support the development of the sports industry and encourage greater public participation in sports. In recognition of these efforts, we have been awarded the Sports Enterprise Certification by the Sports Administration, Ministry of Education (now as “Ministry of Sports”), for five consecutive terms.

Collaboration with Wei Chuan Dragons Baseball Team

Collaboration with Wei Chuan Dragons Baseball Team

Collaboration with the Taipei Taishin Mars Basketball Team

Collaboration with the Taipei Taishin Mars Basketball Team

New Light Little Football Carnival

New Light Little Football Carnival

SDGs